Questionnaires

Questionnaires - Primary research, Qualitative research

I asked several people questions related to my chosen genre of Alternative Rock in order to establish what people would expect to see in a magazine for that particular genre

Number asked: 4
Gender: Female
Age: 16-17

1. Are you interested in Alternative Rock?

- Yes

- Yes

- Yes

- Yes 

2. Would you be interested in a Alternative Rock Magazine?

- If a band they liked was featured 

- Yes - Its interesting

- Yes - They like the genre, it interests them 

- Yes

3. What is your overall impression of that genre?

- OK

- Interesting

- Laid back but a bit edgy

- Laid back

4. What kind of artists would you expect to see in a Alternative Rock magazine?

- Coldplay, Florence and the machine

- Coldplay

- Coldplay, Oasis, Blur

- Coldplay

5. What colour scheme would you expect to see?

- Black, grey, sharp colours like bright blue etc

- Black and white

- Black, grey, red

- Red, black, grey, white

6. What would the articles inside be about?

- Bands, up coming artists, albums

- Bands, genres

- Bands, gigs, album reviews

- Up coming artists, interviews

7. What is your impression of Alternative Rock fans?

- Similar to Rock but not as hardcore, chilled out

- Bold

- Laid back

- Calmer than Rock fans

So...
These results show:

• Alternative Rock is quite popular 
• People are interested in magazines for that genre
• People think the genre is laid back, interesting and a bit edgy
• Coldplay are the most popular/recognised for the genre
• The colours should consist of black, grey and white but also featuring bolder colours like red and blue 
• The articles featured should be about bands, upcoming artists, albums, gigs and interviews
• The fans who would be likely to be interested would typically be chilled out, laid back and calm but can also be quite bold